Anthony (Tony) Manfredi, Executive Director
Tony Manfredi is the Executive Director of the Nevada Arts Council, an agency within the Department of Tourism and Cultural Affairs, that is charged with enriching the cultural life of the state through leadership that preserves, supports, strengthens, and makes excellence in the arts accessible to all Nevadans. Manfredi is responsible for providing the strategic direction and leadership for the organization, assessing and overseeing current programming, optimizing business development opportunities for artists, arts organizations and the public, representing the agency and state in regional and national forums, and managing the staff and budget housed within state government.
His professional background combines 24 years of strategic planning, management, marketing, creative, and fundraising services for both local to Nevada and international businesses and organizations. Manfredi is a graduate of the University of San Diego with the degrees in Communication Studies (mass media emphasis) and Art (with a dual emphasis in Graphic Communication and Painting).
From April 2015 to August 2017 Manfredi was Senior Vice-President Content and Marketing for Reno’s PBS Member Station, KNPB. In this role, he was responsible for all national, regional and local programming content, production services, and channel scheduling seen in nearly 83,000 households by over 130,000 people each week on KNPB Channel 5.1 with more viewership from KNPB Channels 5.2 and 5.3 and additional content viewed online at watch.knpb.org. He provided program, marketing, public relation, promotion and creative strategy, direction and integration for all station objectives and assisted with fundraising initiatives. KNPB earned 10 awards for its local production work during this timeframe raising the total awards received since 1983 to 64. Manfredi managed a team of 12.
From June, 2013 to April, 2015 Manfredi was Vice-President of Strategic Marketing and Programming for KNPB Channel 5. He was responsible for providing marketing and creative strategy, direction and integration for all station objectives. He directed the traffic team, the national programming schedule and assisted with fundraising initiatives. Manfredi managed a team of 7.
From August, 2006 to June, 2013, Manfredi was Vice President of Development and Marketing for KNPB. In this role, he was responsible for the fundraising activities and marketing objectives of the station. During this time at KNPB, Manfredi helped manage steady revenue growth and reduced overall department expenses while analyzing the effectiveness of, and changing where necessary, past fundraising activities. He helped raise over $20,000,000.00 in revenue for KNPB. He provided insight, consistency and direction for all station marketing activities including on-air, on-line, print and social media campaigns. In this role, Manfredi managed a team of 11 employees.
Manfredi has an extensive design and creative development background, including experience working for fast-growth companies with strong Internet-based operations. His expertise with interactive media, specifically web-based marketing, site design, (including both site analysis and user experience design metrics) integrated with marketing experience with direct-mail and email campaign production provides an in-house expert in this field. Manfredi has also designed and built custom websites for Fortune 500 companies including Hilton, IBM, United Airlines, NEC, and others.
Pat Atkinson, Folklife Director
Patricia A. Atkinson joined the Nevada Arts Council as the Folklife Program Coordinator in December 2007. Trained at UCLA in Folklore and Mythology Studies, Atkinson has been a professional folklorist, arts administrator, cultural consultant, writer/editor, educator, and interpretive specialist for over four decades. As a trainer and peer advisor, she has provided consulting and training programs to traditional artists, community groups, non-profit organizations, and folklore associations in more than a dozen states. Atkinson is active as a program and project evaluator, sitting on advisory and grants review panels for the National Endowment for the Arts, the Southern Arts Federation, and state arts councils in Idaho, Illinois, Oregon, Pennsylvania, and Tennessee. She has also been a festival evaluator for the Southwest Folklife Alliance and Tucson Meet Yourself. Atkinson has spoken and written on folklore and thematic interpretation, cultural festivals, storytelling, folklore and rural development, the implications of cultural diversity for achieving organizational goals, preserving and promoting cultural resources, the marketing of tradition, state supported traditional crafts programs, and cultural tourism initiatives. She served as a member of the Board of Trustees for the American Folklife Center at the Library of Congress from 2010-2016 and was appointed for a second term in February 2017. She recently began presenting classes on Nevada folklore and folklife for the Osher Lifelong Learning Institute at the University of Nevada, Reno. Atkinson is also a Certified Culinary Tourism Professional.
Denise R. Duarte, Community Arts Specialist
Denise R. Duarte, a fifth generation native Nevadan, joined NAC in the spring of 2017 as the Community Arts Specialist based in Las Vegas. She received her Master of Fine Arts in Community Arts from Maryland Institute College of Art (MICA) where she received the Jacob and Hilda Blaustein Foundation Scholarship and Fellowship and earned their College Teaching of Art Certificate. Previously, Duarte was Left of Center Art Gallery’s Director of Development and served as Clark County’s Public Art Specialist, where she wrote the awarded National Endowment for the Arts (NEA) Our Town Grant for Clark County’s Maryland Parkway Public Art Urban Design Plan and later served as a grants panel juror the following year. She has served in leadership for several non-profit organizations and has been a community organizer. Duarte is a multidisciplinary artist with a social practice in addition to her fine art practice. Her artistic achievements include nine public artworks with two Las Vegas Mayor’s Urban Design Awards for Public Art: the first award, in 2008, was as a design team member for the sculpture Ancestral Gateway and the second award, in 2011, for Flourish, as part of the Cultural Corridor. She was listed in 2015 as an artist to watch on Creative Capital’s On Our Radar. Prior to focusing on art, she was in the insurance and securities field for 18 years which culminated in managing several agencies in Nevada.
Kelli Du Fresne, Assistant
Kelli Du Fresne is a native Nevadan reared on the Comstock who has lived her professional life dancing on the fringes of the arts field – first as a journalist and today in landscape architecture. She serves as the assistant for Community Arts Development with NAC where she supports Nevada’s arts and cultural organizations. Du Fresne was introduced to the arts early in life and has been taught – but not necessarily learned – voice, ballet, piano, drawing, painting, poetry, writing, photography and ceramics. She loves to travel and explore Nevada’s history and wishes someone would perfect time travel.
Maryjane Dorofachuk, Arts Learning Director
Maryjane Dorofachuk is NAC’s Arts Education Coordinator. She has been working in the field of arts and culture for over 17 years with experience in arts education, community arts development, cultural tourism, public art, exhibitions, grants and non-profit administration. A graduate of the University of Arizona, with a degree in Art History and Business Administration, Dorofachuk came to Las Vegas in 2006 and began her work with NAC as the Community Arts Development Associate. Prior to moving to Las Vegas, she worked as the Community Arts Development Manager for the Tucson Pima Arts Council in Tucson, Arizona.
Linda (Zessin) Ficklin, Interim Executive Director & Administration Services Officer
Linda Ficklin has been with NAC since March 2006, she transferred from the State Health Department, to the Arts Council. She oversees financial management, accounting, administrative services, personnel, and acts as deputy to Susan Boskoff. A graduate from Colorado Technical University, with a degree in Finance and Accounting, Ficklin has worked as an escrow officer, title officer, secretary, accountant, assistant controller and an internal auditor. Born in Sacramento, CA and raised in South Lake Tahoe, CA, Linda and her husband have called Nevada home for over 20 years. Ficklin has two children and four grandchildren.
Fran Morrow, Artist Services Director
Fran Morrow is NAC’s Artist Services Program Coordinator, a position she has held since 2001. She received her BFA in Drama with a minor in English from the University of Montana, Missoula, a 5th year from Carroll College, Helena, MT, and has taken graduate courses at California State University, Northridge. During a career centered in the fields of arts education and program management, Morrow has held positions at the Liz Claiborne and Art Ortenberg Foundation, Montana Arts Council and California State University, Northridge. While teaching Drama and English in Montana at Helena High School and at Hellgate High School in Missoula, she also directed plays and traveled with the competitive drama team. Morrow has performed and directed at theaters in Portland, OR; Helena, MT; Glasgow, MT; Minneapolis, MN; and Missoula, MT. She was a member of the Montana Repertory Touring Company and the business manager at the Fork Peck Summer Theater.
Susan Raya, Accountant Technician
Susan Raya joined NAC in the fall of 2016. She was born and raised in Los Angeles, California and moved to Nevada in 1998 with her husband and two children. Previously Raya worked at Department of Public and Behavioral Health.
Stephen Reid, Artist Services Specialist/ Art Installer
Stephen Reid joined NAC in the spring of 2017. As the Artist Services Program Associate/Art Installer he helps organize the exhibition installations for the agency’s three visual arts programs: the Nevada Touring Initiative-Traveling Exhibition, OXS-Office exhibition and LXS-Legislative exhibition Series. Reid also assists with answering questions from artists about the grants and helping with the other outreach activities of the Artist Services Program. Outside of the NAC, Reid is and adjunct instructor at Western Nevada College teaching Visual Foundations and Drawing. His introduction to Nevada was as a child via Indian Springs in the early seventies. That relocation had a profound effect on his relationship with the desert landscape which still persists today. He is excited about traveling through rural Nevada and helping to extend its culturally rich art community to its residents.
Rebecca Snetselaar, Folklife Program Specialist
Rebecca Snetselaar joined NAC staff in 2006 as the Folklife Program Associate. She works with artists and organizations statewide to identify, develop, support, and document traditional arts and artists in Nevada. As one of two NAC staff stationed in Las Vegas, Snetselaar works to extend the reach of NAC programs and services to artists and community organizations in southern Nevada, and documents the diversity and vitality of Clark County’s many cultural communities. She manages the Nevada Folklife Archives – folk art objects, recorded interviews, and photographs that document the development of Nevada’s rich and varied folk art traditions over the past 25+ years. She graduated from Sonoma State University and worked in the field of community history in California for ten years before moving to southern Nevada in 2003.
Cathleen J. Wyatt, Administrative Assistant
Cathleen J. Wyatt joined NAC in October 2016 as the Administrative Assistant after taking an extended hiatus to raise her two children. During this time Wyatt returned to school to pursue a degree in Anthropology from the University of Nevada, Reno, where she developed interests in historic preservation and museum studies. Wyatt grew up in the Los Angeles area, where she worked in Corporate Investments for Great Western Bank, and was Vice President of Operations for the clothing manufacturer Judd Heller, Made in France before moving to Nevada in 1995.
Shoshana (Shosh) Zeldner, Community Arts Director
Driven to support Nevada’s vibrant arts communities, Shosh Zeldner joined NAC in early 2016 to be part of the Community Arts Development Program. She is an artist who is passionate about how art can be used as a tool to inspire community building, social change, and active citizenship. Prior to her move to Nevada, Zeldner worked with the Crocker Art Museum’s arts engagement initiative, Block by Block, where she oversaw a grantmaking process for participatory arts initiatives in Sacramento and developed a workshop series for artists focused on social practice art. In addition to this role, she designed and coordinated a teen program focused on public art with a community art gallery in Davis, CA. At the same time, she served as Development Coordinator for an environmental education nonprofit, managing their $1.5 million 25th Anniversary campaign. Zeldner holds an MA in Coexistence and Conflict from Brandies University where her fieldwork and thesis focused on how evaluation and impact assessment can increase the efficacy of arts-based social change projects. She comes to NAC with over ten years’ experience in the nonprofit field which includes program development, coordination, evaluation, and fundraising.